Rayfin Financial Consulting is a client-focused accountancy and advisory firm built on one belief: entrepreneurs flourish when they're free to focus on what they do best.
Rayfin was founded by Raymond Herron, a dynamic Chartered Accountant who never quite fit the mould of the "typical" accountant.
Over his career, Raymond has done more than file returns — building entire financial systems, models and teams from the ground up. He helped grow a start-up from nothing to a R100m business in three years, done the financial modelling behind major hospitality expansion projects and learned something simple: great accounting isn't about the past, it's about enabling what comes next.
Rayfin brings that proactive, entrepreneurial mindset to every client — from solo traders taking their first formal step to established businesses that need steady financial hand.
Rayfin started in 2018 with a handful of clients and one very busy accountant. Most of those clients are still with us - they've simply grown, and brought their friends along.
They are still here, eight years later, and have not missed a single month between them.
We measure growth in relationships, not invoices.
Forward-thinking — we look ahead, not just back. Flagging risks and opportunities before they land on your desk.
We build long-lasting partnerships. Get a team that knows your business and genuinely cares how it does.
Accurate, on-time and easy to deal with — a standard we hold ourselves to, in every engagement.
Rayfin has strong, hands-on experience across a wide range of sectors so the advice you get reflects how your industry actually works.
Raymond has proven to be far more than just an accountant who thrives under pressure. He developed the financial model our directors run the business on. I'd recommend him to add value to any business.
Raymond has a sharp analytical mind and an impressive grasp of how policy impacts growth. He excels at turning complex regulatory requirements into actionable strategies that protect and enhance corporate assets. I would gladly work with him again.
Let's talk about where your business is headed and how Rayfin can help you get there.